{"id":63310,"date":"2025-01-31T11:42:27","date_gmt":"2025-01-31T10:42:27","guid":{"rendered":"https:\/\/wksm.uwr.edu.pl\/?page_id=63310"},"modified":"2025-11-12T09:22:42","modified_gmt":"2025-11-12T08:22:42","slug":"communication-management","status":"publish","type":"page","link":"https:\/\/wksm.uwr.edu.pl\/en\/communication-management\/","title":{"rendered":"Communication Management"},"content":{"rendered":"\n<div class=\"wp-block-ugb-container ugb-container blok_nowa_podstrona ugb-8dda971 ugb-container--v2 ugb-container--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-8dda971-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-8dda971-content-wrapper\">\n<div class=\"wp-block-columns bs-news-page is-layout-flex wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column bs-kontakt-photo is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1709\" src=\"https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-scaled.jpg\" alt=\"UWr Students\" class=\"wp-image-61087\" srcset=\"https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-scaled.jpg 2560w, https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-300x200.jpg 300w, https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-1024x684.jpg 1024w, https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-768x513.jpg 768w, https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-1536x1025.jpg 1536w, https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-2048x1367.jpg 2048w, https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-24x16.jpg 24w, https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-36x24.jpg 36w, https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-48x32.jpg 48w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><figcaption class=\"wp-element-caption\">\ud83d\udcf7 Magdalena Marcula<\/figcaption><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column bs-contact-right-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-bonasoft-modular-breadcrumbs-block\"><div class=\"bs_add_breadcrumb_trail\"><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-black-color has-css-opacity has-black-background-color has-background is-style-wide bs-border-kontakt\"\/>\n\n\n<h1 style=\"font-style:normal;font-weight:700;\" class=\"bs-naglowek-podstrony wp-block-post-title\">Communication Management<\/h1>\n\n\n<h3 class=\"wp-block-heading\">Dive into the world of Communication Management studies, where we don&#8217;t just talk about communication \u2013 we live it!<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\">Unleash your creativity, navigate the dynamic landscapes of branding, and become a communication ninja in the digital age.<\/h3>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-ugb-container ugb-container bs-news-page-under ugb-f8694ce ugb-container--v2 ugb-container--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-f8694ce-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-f8694ce-content-wrapper\">\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Master&#8217;s Studies | Full-Time and Part-Time | Studies in English<\/strong><\/p>\n\n\n\n<p><em>In this program, you won&#8217;t just gain theoretical knowledge; you&#8217;ll be hands-on in advertising, public relations, and branding \u2013 the cool stuff that shapes a brand&#8217;s personality. Plus, we spill the beans on the secrets of the creative industry, giving you the lowdown on the diverse roles and competences within organizations.<\/em><\/p>\n\n\n\n<p>Discover the dynamic realm of Communication Management at our university, where we cultivate a comprehensive approach to both external and internal communication strategies for brands, organizations, and their image through existing communication systems. As a graduate of our program, you will not only gain theoretical knowledge but also practical competences in crucial areas such as advertising, public relations, and branding. Dive deep into the intricacies of communication within organizations, exploring various units and their roles in the creative industry.<\/p>\n\n\n\n<p>Our&nbsp;<strong>educational goal<\/strong>&nbsp;is to empower you with competences in designing, including graphic design, as a pivotal element of organizational and brand image. The core of our Communication Management studies lies in building a diverse skill set encompassing communication, economics, marketing, market processes, and media knowledge. In an ever-evolving market and media landscape, the need for innovation, creativity, and goal-oriented management is paramount. By honing these competences, you&#8217;ll not only establish a strong position in the labor market but also continuously adapt to its dynamic demands.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Your Path to Success<\/strong><\/h2>\n\n\n\n<p>As a Communication Management graduate, you will be equipped to excel in various professional areas, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Collaboration with external customers, providing counseling, communication management, and training (as a freelancer) or establishing your own advertising, public relations, and\/or branding agency.<\/li>\n\n\n\n<li>Employment in marketing, PR, or communication management departments within companies or institutions.<\/li>\n\n\n\n<li>Roles in enterprises, companies, or organizations, overseeing the customer relations process.<\/li>\n\n\n\n<li>Leadership in managing communication within multicultural organizations.<\/li>\n\n\n\n<li>Designing internal and external communication, as well as implementing visual communication systems.<\/li>\n\n\n\n<li>Branding and brand management.<\/li>\n\n\n\n<li>Involvement in the creative industries, encompassing advertising and interactive agencies, social media, PR agencies, media houses, production studios, and more.<\/li>\n<\/ul>\n\n\n\n<p>Our program prepares you for diverse roles, turning you into a:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Communication advisor for enterprises and commercial organizations.<\/li>\n\n\n\n<li>Image-building advisor for public figures, including politicians and show-business personalities.<\/li>\n\n\n\n<li>PR or image-building department employee in various organizations.<\/li>\n\n\n\n<li>Image-building and efficient communication coach.<\/li>\n\n\n\n<li>Designer.<\/li>\n\n\n\n<li>Employee in film or advertising producing groups.<\/li>\n\n\n\n<li>Interactive agency employee.<\/li>\n\n\n\n<li>Developer in companies dealing with computer games and\/or software.<\/li>\n\n\n\n<li>Self-presentation and negotiations advisor.<\/li>\n<\/ul>\n\n\n\n<p>Moreover,&nbsp;<strong>you&#8217;ll be well-equipped to start your own venture in industries such as public relations, advertising, branding, media relations, and image building.<\/strong><\/p>\n\n\n\n<p>Our graduates boast extensive knowledge in social communication, the fundamentals of the economy, and consumer behaviors. The program places a special emphasis on developing communication competences, fostering teamwork and negotiating skills, and imparting techniques for effective and efficient communication. You&#8217;ll also gain practical skills in graphic design, both in traditional and new media, adding a valuable dimension to your educational journey. Embark on a transformative experience with our Communication Management program, where you&#8217;ll not only gain knowledge but also acquire the skills needed to thrive in the ever-evolving landscape of communication and branding.<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Program Coordinator<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/idiks.uwr.edu.pl\/wp-content\/uploads\/sites\/576\/2025\/02\/Patrycja-Rozbicka-2024-fot.-Pawel-Piotrowski-103-\u2014-kopia.jpg\" alt=\"PR\" class=\"wp-image-36481 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<h3 class=\"wp-block-heading\"><a href=\"https:\/\/idiks.uwr.edu.pl\/patrycja-rozbicka\/\">dr Patrycja Rozbicka<\/a><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"tw-target-text\">Dean&#8217;s Representative for International Cooperation and English-Language Studies<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><a href=\"mailto:patrycja.rozbicka@uwr.edu.pl\">patrycja.rozbicka@uwr.edu.pl<\/a><\/h3>\n<\/div><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">More information on <strong><a href=\"https:\/\/idiks.uwr.edu.pl\/en\/kierunki-i-specjalnosci\/\">Institute&#8217;s of Journalism and Social Communication <\/a><\/strong><a href=\"https:\/\/idiks.uwr.edu.pl\/en\/kierunki-i-specjalnosci\/\">website<\/a>.<\/h3>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dive into the world of Communication Management studies, where we don&#8217;t just talk about communication \u2013 we live it! Unleash your creativity, navigate the dynamic landscapes of branding, and become a communication ninja in the digital age. Master&#8217;s Studies | Full-Time and Part-Time | Studies in English In this program, you won&#8217;t just gain theoretical [&hellip;]<\/p>\n","protected":false},"author":9417,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[],"tags":[],"class_list":["post-63310","page","type-page","status-publish","hentry"],"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":"","menu-24x24":"","menu-36x36":"","menu-48x48":""},"post_excerpt_stackable_v2":"<p>\ud83d\udcf7 Magdalena Marcula Communication Management Dive into the world of Communication Management studies, where we don&#8217;t just talk about communication \u2013 we live it! Unleash your creativity, navigate the dynamic landscapes of branding, and become a communication ninja in the digital age. Master&#8217;s Studies | Full-Time and Part-Time | Studies in English In this program, you won&#8217;t just gain theoretical knowledge; you&#8217;ll be hands-on in advertising, public relations, and branding \u2013 the cool stuff that shapes a brand&#8217;s personality. Plus, we spill the beans on the secrets of the creative industry, giving you the lowdown on the diverse roles and&hellip;<\/p>\n","category_list_v2":"Uncategorized","author_info_v2":{"name":"ppawinski","url":"https:\/\/wksm.uwr.edu.pl\/en\/author\/ppawinski\/"},"comments_num_v2":"0 comments","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Communication Management - Faculty of Social Communication and Media<\/title>\n<meta name=\"description\" content=\"Wydzia\u0142 Filologiczny\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wksm.uwr.edu.pl\/en\/communication-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Communication Management - Faculty of Social Communication and Media\" \/>\n<meta property=\"og:description\" content=\"Wydzia\u0142 Filologiczny\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wksm.uwr.edu.pl\/en\/communication-management\/\" \/>\n<meta property=\"og:site_name\" content=\"Faculty of Social Communication and Media\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-12T08:22:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wksm.uwr.edu.pl\/wp-content\/uploads\/sites\/540\/2025\/01\/studenci-UWr-fot.-Magdalena-Marcula-Biuro-ds.-Promocji-UWr-34-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1709\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wksm.uwr.edu.pl\/en\/communication-management\/\",\"url\":\"https:\/\/wksm.uwr.edu.pl\/en\/communication-management\/\",\"name\":\"Communication Management - 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